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Consumer Market Behavior and PricingDigital Platforms and EconomicsDigital Marketing and Social Media

The Effect of Subscription Revenue on Content Creation and Advertising Strategies

A. Panjwani, Heyu Xiong

2026.4.1INFORMATION ECONOMICS AND POLICY

DOI: 10.1016/j.infoecopol.2026.101163

Abstract

Abstract is not available.

Citation format

PANJWANI, A.; XIONG, Heyu. The effect of subscription revenue on content creation and advertising strategies. INFORMATION ECONOMICS AND POLICY, 2026, 72: 101163.