Preserving Local Languages Through Communication Media: The Role of Acehnese Oral Literature in Eastern Coastal Aceh

Acehnese oral literature is a cultural heritage that encompasses folklore, hikayat, poetry, as well as historical, ethical, and cultural values passed down through generations. However, the rise of digital technology and shifting lifestyles among the younger generation in eastern coastal Aceh have led to the marginalization of oral traditions and local languages. This study explores the role of oral literature as a form of communication media in the effort to preserve the Acehnese local language. Using a qualitative approach, the research identifies various forms of oral literature utilized by community leaders and cultural figures to convey messages and assesses their effectiveness in engaging the younger generation. The findings indicate that oral literature serves not only to promote cultural awareness but also to maintain the vitality of local languages through contextually relevant and culturally grounded channels. This practice demonstrates adaptability to modern times and facilitates the connection between local cultural identity and contemporary communication needs. The integration of cultural and linguistic values within a single narrative framework allows for the revitalization of local languages in harmony with the preservation of regional identity. This research affirms the significance of sustaining oral traditions through communication media as a strategic means of safeguarding local identity in the face of globalization.