Business

G. Hult, Jeannette A. Mena, O. C. Ferrell, L. Ferrell

2011.5.19AMS Review

DOI: 10.1007/s13162-011-0002-5

Abstract

Abstract is not available.

Citation format

HULT, G., et al. Stakeholder marketing: A definition and conceptual framework. AMS Review, 2011, 1: 44–65.