Business
J. Balmer
1995.9.1JOURNAL OF GENERAL MANAGEMENT
Abstract
Abstract is not available.
Citation format
BALMER, J. Corporate branding and connoisseurship. JOURNAL OF GENERAL MANAGEMENT, 1995, 21: 24–46.
J. Balmer
1995.9.1JOURNAL OF GENERAL MANAGEMENT
Abstract is not available.
BALMER, J. Corporate branding and connoisseurship. JOURNAL OF GENERAL MANAGEMENT, 1995, 21: 24–46.