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Environmental ScienceBusinessPsychology

Predicting green product consumption using theory of planned behavior and reasoned action

J. Paul, A. Modi, Jayesh Patel

2016.3.1Journal of Retailing and Consumer Services

DOI: 10.1016/j.jretconser.2015.11.006

Abstract

Abstract is not available.

Citation format

PAUL, J.; MODI, A.; PATEL, Jayesh. Predicting green product consumption using theory of planned behavior and reasoned action. Journal of Retailing and Consumer Services, 2016, 29: 123–134.