EducationSociologyBusiness

J. Ozanne, A. Strauss, J. Corbin

1992.8.1JOURNAL OF MARKETING RESEARCH

DOI: 10.2307/3172751

Abstract

Abstract is not available.

Citation format

OZANNE, J.; STRAUSS, A.; CORBIN, J. Basics of qualitative research. JOURNAL OF MARKETING RESEARCH, 1992, 29: 382.