K. K. Twum, Richard Kwame Nimako

2022Palgrave Studies of Marketing in Emerging Economies

DOI: 10.1007/978-3-030-81337-6_5

Abstract

Abstract is not available.

Citation format

TWUM, K. K.; NIMAKO, Richard Kwame. Communicating corporate social responsibility initiatives: A focus on COVID-19. Palgrave Studies of Marketing in Emerging Economies, 2022.