SCOPUS
Journal of Interactive Advertising
Taylor & Francis, United Kingdom
Journal of Interactive Advertising은(는) Taylor & Francis(United Kingdom)에서 발행하는 학술지입니다. 식별자: eISSN 1525-2019. SCOPUS에 등재되어 있습니다. 지표: CiteScore 7.5, SJR 1.885, SNIP 1.31. tlooto에서 이 학술지의 논문 445편을 볼 수 있습니다.
CiteScore
7.50
Scopus 인용 지표
SJR
1.885
SCImago 저널 순위
SNIP
1.31
분야 보정 인용 영향력
Percentage rank
-
JIF 백분위 순위
저널 기본 정보
- ISSN
- -
- eISSN
- 1525-2019
- 약어
- -
- 출판사
- Taylor & Francis
- 국가
- United Kingdom
Web of Science 카테고리
Web of Science 카테고리 정보가 없습니다.
Scopus ASJC 카테고리
1406 Marketing3315 Communication
이 학술지의 논문
최근 논문
- Persuasive Power of Emotive AI: A Moderated–Mediation Model of Consumer Well-Being via Enjoyment and Autonomy
2026
- What Makes Lil Miquela and Lu Do Magalu Viral? Anthropomorphism of Virtual Influencers on Social Media
2026
- Brand Activism in Digital and Interactive Media: Insights and Future Directions
2026
- When Old Is Not Gold: The Interactive Effect of Brand Age and AI Disclosure on Ad-Clicking Interest
2026
- Which Ad Do You Want to View First? The Customization of In-Stream Ad Sequence
2026
많이 인용된 논문
- Influencer Marketing: How Message Value and Credibility Affect Consumer Trust of Branded Content on Social Media
2019 · 인용 2,317회
- Disclosing Instagram Influencer Advertising: The Effects of Disclosure Language on Advertising Recognition, Attitudes, and Behavioral Intent
2017 · 인용 759회
- Exploring Consumer Motivations for Creating User-Generated Content
2008 · 인용 750회
- Measuring Motivations for Online Opinion Seeking
2006 · 인용 735회
- Motivations and Antecedents of Consumer Engagement With Brand Pages on Social Networking Sites
2013 · 인용 519회